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Pay Per Click Advertising Agency for Local Businesses
Buy the customers who are already looking for you.
reperio is a pay per click advertising agency for local and service businesses — we run Google Ads that turn searches into phone calls and booked jobs, not just clicks. When someone searches "emergency plumber near me", your ad is there at the moment they've decided to buy. You pay only when they click, we make sure those clicks are the right people, and because every call is tracked, you see exactly which ad earned each lead. No lock-in, no jargon, no impressions dressed up as results.
The problem
Why most Google Ads budgets leak before they work
You boosted a few ads, spent a few hundred euros, and got clicks that went nowhere — while a competitor with a worse business keeps showing up above you. The problem usually isn't the budget. It's that the campaign is aimed at clicks instead of customers, and nobody is tracking which euro actually rang the phone.
What's included
What our pay-per-click management includes
Four things, on your account, every month.
Campaign build & keyword targeting
We research the exact searches your customers use — "service + city", "near me", emergency terms — and build tight campaigns around them, with negative keywords that stop you paying for the clicks you don't want.
Ad copy & landing pages that convert
We write the ads and shape the page they land on so a click becomes a call or a form. A cheap click onto a page that doesn't convert is just a slower way to lose money.
Bid & budget management
We manage bids and daily budget so spend flows to the keywords that produce leads and away from the ones that don't. In Spain a click runs roughly €0.25–€1.20 depending on your sector — we make each one count.
Call tracking & monthly reporting
Every call and form is tied to the ad that caused it, so your report shows leads and cost per lead, not vanity metrics. See how proves which ad worked.
How it works
From audit to booked leads, in three steps
Free audit & plan
Week 1. We audit your current ads — or your competitors' if you're starting fresh — agree the services and areas worth targeting, and set a budget you're comfortable with.
Launch & tune
Weeks 2–4. Campaigns go live and we watch them daily, cutting waste and doubling down on what converts. Most clients see their first tracked leads within the first couple of weeks.
Grow & report
Ongoing. Once results are steady — usually inside one to two months — we scale what works and send you a plain-English report each month: leads, cost per lead, and what we changed.
Proof
How you'll know it's working
We're a new agency, so we'd rather show you the mechanism than borrow someone else's numbers. Here's exactly what your reporting proves.
Leads, not clicks
Your report counts phone calls and form fills, each tied to the ad that caused it. Clicks and impressions are in there too — they're just not the score we play to.
A cost per lead you can act on
Once tracking has a few weeks of data, you'll know what a booked customer costs from Google Ads — and whether the smart move is to spend more or spend less.
Everything in plain language
One monthly report, no dashboard to decode: what we spent, what came back, what we changed, and what's next.
FAQ
Pay Per Click Advertising — questions we get asked
Straight answers to what local business owners ask before they run Google Ads.
How much does PPC management cost?
It's a flat monthly management fee, kept separate from your ad spend so the two are never blurred. Most local businesses start with a modest test budget and scale once the leads are proven. Book a free audit and we'll quote you a fee and a sensible starting budget for your sector.
How much should I spend on Google Ads?
Enough to buy meaningful data without gambling. In Spain a click costs roughly €0.25 to €1.20 depending on your industry and city, so we usually start local businesses on a test budget, prove the cost per lead, then scale the spend that's working. You set the ceiling, and it never moves without your say-so.
How soon do Google Ads actually work?
Fast, compared with SEO. Ads can appear the day they're approved, and most clients see their first tracked leads within the first couple of weeks. Results usually settle into something stable after one to two months, once we've cut the waste and found the keywords that convert.
Do you manage the ad budget, or is that separate?
Separate, always. Your ad budget is paid directly to Google and stays yours; our fee only covers managing it. That means we're never tempted to push you to spend more just to inflate our own invoice — a common trap with percentage-of-spend agencies.
Should I do Google Ads or local SEO first?
If you need leads this month, start with pay-per-click — it's the fastest way to reach the top for 'service plus city' searches. Local SEO is the long game that lowers your cost per lead over time. Most local businesses run both: ads for now, SEO for later.
The rest of the system
Pay Per Click Advertising works better with these.
Next step
See where you stand before you spend anything.
A free audit of your visibility, your profile and where your leads actually come from — plus the three things worth fixing first.